

Once content owners begin to formulate a strategy for captioning their VODs (video on-demand) files, this will often involve associating this content with a caption file. To learn more about captions, the reasons for using them and regulations behind them, check out our What is Closed Captioning article. That said, there is a growing number of online viewers who are watching content totally muted, to which captions are a natural fit for this audience. They often are used to to assist those who are deaf and hard of hearing to still enjoy and understand video material. Text can be a transcript of the dialogue but can also be text cues for audible only events, like something that occurs off screen. Sometimes cited as simply CC, closed captions are optional text that can be displayed as part of the video. Note that in addition to support for WebVTT, IBM Watson Media also has support for automated closed captions through converting video speech to text utilizing IBM Watson. Adding closed captions to videos on IBM Watson Media.

This is topped off with discussing how to add captions to your videos on IBM’s video streaming and enterprise video platform. Also learn about the WebVTT format for subtitles and caption, how to create them and convert other subtitle formats to them as well. In this article, learn about captions, why you should be investing in them and how viewing habits are changing in a way that increases their use. While closed captions can be associated with aiding the deaf and those hard of hearing, their benefit goes beyond this for video creators. Looking to add closed captions or subtitles to your video content? Need WebVTT captioning support?
